What AI says about you matters now too.
ChatGPT, Gemini, Google's AI Overviews, and Perplexity are increasingly where people look you up — and they draw their answers from the same outdated articles and unresolved issues that hurt your search results. We work the sources, not the model.
Quick overview
- We can't delete what an AI model says directly — no one can. Here's what actually works instead.
- You can run this audit yourself for free — it's the fix that's harder to DIY. See what that takes.
- AI answers are generated from web sources — correcting those sources is how the answer changes. See the process.
- This pairs naturally with SERP Cleanup — the same authoritative content helps both.
Our approach
A free audit first, a structured fix when it's not enough
Running the audit yourself — asking ChatGPT, Gemini, Google AI Overviews, and Perplexity about your name directly — costs nothing and takes a few minutes. The harder part is the fix: correcting or strengthening the actual source content those tools are pulling from, then waiting for each platform's own re-indexing cycle to reflect the change, which isn't on a schedule you control.
If a source needs correcting across multiple outlets, or you'd rather have it tracked systematically instead of an occasional manual check, that's where we step in — coordinating the source corrections as one tracked process instead of separate one-off fixes, and re-auditing what each platform says as it re-indexes.
What makes a fix move fast or slow
If what's out there sits on a source with low authority, or somewhere you have some direct control, correcting it tends to move quickly. A Wikipedia entry or a Reddit thread with heavy engagement is a different case — tools like Perplexity and Google's AI Overviews default to treating those as the authoritative answer.
We're careful with Wikipedia specifically: pushing on an entry there risks drawing more attention to the issue, not less.
Why a fixed source doesn't mean an instant answer change
Correcting the source isn't always the end of it. AI tools often pull from an indexed or cached version of a page rather than the live one, so outdated information can keep showing up for a while after the fix is already in place.
That's why we build in a re-check instead of treating one correction as the finish line.
Where DIY reports to the platforms usually go wrong
When people report something directly to a platform themselves, the same issues come up:
- Filing the report under the wrong category — flagging it as defamation, for example, when it needs to go through a privacy channel.
- Leaving out the documentation the platform needs to act on it.
- Submitting the report before the underlying web source is actually fixed.
Curious what a plain search shows too, not just AI answers? A free reputation scan covers that side of the picture.
Curious whether one specific article or listing is what these tools are actually pulling from? A free removal assessment can tell you within 24-48 hours whether it qualifies for outright removal.
Platform-specific guides
Full platform coverage confirmed at your assessment — more detailed guides added over time.
How we work the sources, not the model
AI answer audit
We query ChatGPT, Gemini, Google AI Overviews, and Perplexity with a consistent set of questions to see exactly what they currently say and where it likely comes from.
Source correction
Where the underlying source is outdated, incomplete, or wrong, we work to correct it at the source — the same content and outreach work behind our removal and suppression services.
Authoritative content build-out
Strengthening the accurate, current content that AI tools are more likely to cite — the same discipline as SERP suppression, aimed at AI citation patterns specifically.
Re-audit over time
We check back as AI tools re-index and update, since answers can shift after a source change without a fixed timeline.
What we won't promise
We won't tell you we can directly edit, delete, or "unteach" an AI model — that capability doesn't exist for outside parties, and anyone claiming otherwise isn't being straight with you.
We also can't guarantee a specific date an AI answer will change, since that depends on each platform's own re-indexing schedule. What we can do is fix what's fixable at the source and give you an honest read on what's realistic.
Common questions
Can you get ChatGPT, Gemini, or Perplexity to just delete what they say about me?
No — and we won't claim otherwise. AI models don't have a direct edit or delete function for what they say about a person. What we can do is correct the sources those models draw from and strengthen accurate, authoritative content, which is how AI answers change over time.
How do you know what AI tools are actually saying?
We query ChatGPT, Gemini, Google AI Overviews, and Perplexity with a consistent set of questions about you or your business — the same kind of audit AI search specialists use — to see what comes up and where it's likely sourced from.
Why would an AI tool say something inaccurate in the first place?
AI answers are generated from the same web sources search engines index, so an outdated article, an unresolved review, or a thin/incorrect profile can get pulled into a summary. Fixing or suppressing the underlying source is often what changes the AI answer too.
How long does this take to show up in AI answers?
Longer than a single Google ranking change, generally. Many AI tools pull from an indexed or cached version of a source rather than the live page, so a correction can take a while to show up even after it's in place. We re-audit as each platform re-indexes, but can't promise a specific date.
Related
Also dealing with what shows up in a plain Google search? See our dedicated SERP Cleanup service.
Start today
See what AI is currently saying about you.
We'll run the audit and tell you honestly what's fixable and what isn't.
We fix the sources AI tools actually cite, not just the one Google ranking — the same source work that helps your search results also shapes what AI says about you.
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