What AI says about you matters now too.
ChatGPT, Gemini, and Google's AI Overviews are increasingly where people look you up — and they draw their answers from the same outdated articles and unresolved issues that hurt your search results. We work the sources, not the model.
Quick overview
- We can't delete what an AI model says directly — no one can. Here's what actually works instead.
- AI answers are generated from web sources — correcting those sources is how the answer changes. See the process.
- This pairs naturally with SERP Cleanup — the same authoritative content helps both.
How we work the sources, not the model
AI answer audit
We query ChatGPT, Gemini, and Google AI Overviews with a consistent set of questions to see exactly what they currently say and where it likely comes from.
Source correction
Where the underlying source is outdated, incomplete, or wrong, we work to correct it at the source — the same content and outreach work behind our removal and suppression services.
Authoritative content build-out
Strengthening the accurate, current content that AI tools are more likely to cite — the same discipline as SERP suppression, aimed at AI citation patterns specifically.
Re-audit over time
We check back as AI tools re-index and update, since answers can shift after a source change without a fixed timeline.
What we won't promise
We won't tell you we can directly edit, delete, or "unteach" an AI model — that capability doesn't exist for outside parties, and anyone claiming otherwise isn't being straight with you. We also can't guarantee a specific date an AI answer will change, since that depends on each platform's own re-indexing schedule. What we can do is fix what's fixable at the source and give you an honest read on what's realistic.
Common questions
Can you get ChatGPT or Gemini to just delete what they say about me?
No — and we won't claim otherwise. AI models don't have a direct edit or delete function for what they say about a person. What we can do is correct the sources those models draw from and strengthen accurate, authoritative content, which is how AI answers change over time.
How do you know what AI tools are actually saying?
We query ChatGPT, Gemini, and Google AI Overviews with a consistent set of questions about you or your business — the same kind of audit AI search specialists use — to see what comes up and where it's likely sourced from.
Why would an AI tool say something inaccurate in the first place?
AI answers are generated from the same web sources search engines index, so an outdated article, an unresolved review, or a thin/incorrect profile can get pulled into a summary. Fixing or suppressing the underlying source is often what changes the AI answer too.
How long does this take to show up in AI answers?
Longer than a single Google ranking change, generally — AI answer engines update on their own retraining and re-indexing schedules, which vary by platform and aren't publicly fixed. We can't promise a specific date an answer will change.
See what AI is currently saying about you.
We'll run the audit and tell you honestly what's fixable and what isn't.
100% confidential — we never share client information.
Request a confidential assessment